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8 insane (but true) facts about social media

There are so many different reasons why you should use social networks and especially why you should use them for your business.  So if you haven’t started to promote yourself on social networks don’t even think about it twice. Just think about the benefits that social media have brought to you. From my perspective, it has made my communication with friends and acquaintances better and easier. And getting to know people who surround me - when they comment something I can see their opinion or passion about it… I shouldn’t even bother to mention the easier exchange of information, material, and products...  

Yes, in today’s world it’s the best ways you can present your product or a service. It’s your business card that leads customers to your website and then directly to you.

 Let’s just mention some reasons to use social networks:

  • Increased brand recognition
  • Decreased marketing costs
  • More opportunities to convert
  • Amazing tool for feedback
  • Higher conversion rates
  • Higher brand authority
  • Better SEO

In this digital world, your business card isn’t a guarantee that you will connect with other business and professionals from your branch, it is your social profile. 

I would just like to emphasize that maybe it is your calling card but your identity card in the online world still is and will be your website so be careful and thrall in composing it.

Now let’s go to the real reason why we are here. These are insane facts, but if you aren’t aware of them they will seriously decrease your attitude to work. 

The rules of social media:

1. If you only respond to complaints, that’s all people will send you.

Stop for a second and respond to the people who have good words for you.

2. Stop and ask

Engage in conversations, ask questions, and check out you competitive. Talk to your customers, since they are the ones using your products, they will be best in critics and give pieces of advice. 

3. Always respond

If a customer finds it right to contact you, then make sure you find the time to respond. However odd their requests or inquiries are, just give your best and check out what you can do for them. Now, follow the next step.

4.You won’t always please everyone and that’s ok

Not everything in life works and that’s ok too. The sooner you accept that fact, the better for you. And by accepting it, I don’t mean, go with the flow. Be yourself just don’t give injustice to get you to the point where you think there is no return.

5. Accept negative content about your brand

It’s completely natural that not everybody will agree with your point of view, your opinion, your opinion on the product that you love so much because people are different. The sooner you accept it, the better it will be for you. If you receive criticism, take it with a smile, and consider on changing something. If you cannot change it, then just smile and say thank you for your feedback.

6. Everybody influences somebody

You have to be careful about it and approach to every individual as they were Oprah Winfrey. Or they are just paid to be there.

7. Lead people to your website, not your Facebook or Twitter page

I find it necessary to repeat it once more. Social networks are just a means to an end to your website that presents you in the online world. Imagine, people asking you for your website and you ask them if they have an account on Facebook or Twitter because they can’t reach you in another way. Social media networks are used only for advertising and advertising only.

8. If you are boring on social networks then you’ve got lost somewhere on the way.

Remember about the rule 80/20 that is always present in the business world. In the social media world, it means that 20% of the material you are publishing is your brand’s content and 80% is other interesting and relevant content. If you are getting boring it means that you’re not making enough material to contribute to the social media world.


You overdid it

I think that a special place in this topic deserves a theme that shook the social media world and it happened because people were too greedy. Yes, we are talking about Facebook’s announcement in changing the News feed. As Zuckerberg wrote:  “One of our big focus areas for 2018 is making sure the time we all spend on Facebook is time well spent.”

People aren’t enjoying the social media if some advertisements are constantly emerging, and the truth is that the main focus of the majority people joining this network was to connect to some college friend or relative who is far away. And not as you hoped to go shopping or spending money. Say goodbye to the Facebook advertising as you know it, and start thinking about the changes. Forget about spamming the Feed with your adverts, searching for new followers through sharing of some incentives, and similar.

EasyDNNsolutions offers a fresh perspective on this change. Think about the quality of given feedback from satisfied customers discussed on forums that were left by Facebook users. And imagine this forum on your own web platform. Any Facebook user can comment and log in without needing to register again, and soon enough you will have a community of your own, in your own place, and this community will help you grow on social media too. EasyDNN Simple Forum can provide you all this, all you need to do is start.

So these are the insane facts that you shouldn’t forget when making a breakthrough on social networks. But don’t forget, it all starts with a quality website so let’s build one with the best EasyDNN modules!

This is only an introduction to everything you can offer in the online world.

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Nikolina VargaOther posts by Nikolina Varga

Nikolina Varga

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